
From offline to all things digital, our aim is to maximise your marketing using the Multiplier effect! That is when you multiply a combination of data, ideas and passionate people you get BIG RESULTS. Our dynamic team implements informed media investment ideas, modelled on research intelligence, data and combining those insights and experience to make and nurture customer connections.
We specialise in creating multi-faceted communication strategies across multiple media to ensure your marketing spend is never wasted. The consumer’s journey is no longer linear, they now look to more than one channel when considering purchasing decisions and we as marketers need to ensure our message is present wherever and whenever the consumer turns.
Our point of difference lies in how we utilise and interpret the data – we take the time to understand your customer’s behaviour to determine where they spend time, and how to inspire them to take action.
Our Media Agency Work
Liquid AI
Multi has formulated a unique and world leading AI for Google – Liquid AI – our very own data superpower software that leverages multiple data points to automatically optimise the Google Suite of Products (Search, Display, Youtube) at a macro level which is impossible for humans to manage.
Learn moreCreative Media Solutions
Learn moreMulti Media is one of the oldest independent media marketing agencies in Australia. Located in Sydney, established in 1988 and formally incorporated in 1991, Multi Media has stood the test of time in an always changing industry.
We are a family of professionals, a family of creative partnerships working together to provide all of our clients with creative media solutions. Multi Media provide a holistic view on how all communication channels work together. We operate with the goal of continued incremental improvement for all client campaigns. This allows your marketing initiatives to be optimised further and deliver more effective marketing campaigns.
We aim to make our clients famous and we prefer to work hard at achieving client success rather than winning industry awards. Client business growth is the ultimate reward, and the longevity of tenure of some of our foundation clients speaks to this philosophy.
Delivering Pinpoint Targeting
Learn moreArtificial Intelligence is a rapidly growing field being applied more and more to the marketing field.
Whilst trading bots, programs and platforms have been active with the stock markets and Foreign Exchange for years, the complexity required within the marketing field sees a completely different set of variables and therefore has taken more time to migrate. Multi Media’s Liquid AI for search is set up to deliver finite tuning to highly granular accounts at levels of complexity that humans struggle with.
The power of the AI is that accounts are set up in a manner whereby bidding adjustments can be made at 3-4 times the segmentation of standard accounts. The AI has inbuilt pattern recognition that enables the program to make thousands of bidding adjustments to deliver pinpoint targeting by keyword, gender, age, location etc.
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